Elopak launches Pure-Pak cartons with the new paperboard Natura Life by Stora Enso

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SE/Fordaq
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The collaboration between Elopak and Stora Enso has resulted in the launch of the first gable top cartons made from natural brown unbleached paperboard, creating the Naturally Pure-Pak® carton with a highly distinctive, natural look and feel.

The new paperboard, Natura LifeTM by Stora Enso, retains the natural brown colour of the wood fibres and has a visible fibre structure. This creates a naturally different, sustainable and authentic package that meets demands from growing trends in ethical, ecological and organic products. The natural look and feel of the new Pure-Pak® carton supports the values of organic products and brings outstanding presence on shelf.

The Pure-Pak® carton with the new natural brown paperboard is available in 1 litre and 500 ml sizes. It runs on existing filling lines for both fresh and ESL products without modifications or changes in machine settings. The new Pure-Pak® cartons are 100% recyclable and can be recycled through existing channels.

The new paperboard is produced by Stora Enso, with the majority of fibres sourced from Swedish and Norwegian forests.

Elopak is an international supplier of paper based packaging solutions for liquid food. 

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